
Nudie Jeans
Non toxic denim
We still follow the same agenda as we had from the beginning; producing our garments in the most sustainable and fair way as possible. And back then, exactly as today, it all started with a pair of drys.
It all starts with a pair of drys
When you wear a pair of drys well and long, some magic will come your way.
Free repairs for life
Every pair of Nudie Jeans comes with a promise of free repairs. No matter when or where you got them.
A crisp, new pair of pre-washed jeans – we all love that authentic worn look. And if you are willing to redefine just one word, you can get that exact outfit with zero environmental footprint.
Mend the gap
Every day, all year round our store staff mend worn-in jeans. But the gap is bigger than on a pair of well-used jeans.

Armed Angels
“For us, organic is not a trend but a conviction. To assume responsibility for our environment is not an option but an obligation. This is why we opt for renewable resources and recycled materials.
The objective of Fairtrade is to reduce the imbalance in global trade and to sustainably improve the lives of cotton farmers through stable minimum prices.”

Thinking Mu
01 — We will be pro-stuff not anti-stuff.
02 — We will feed our imagination with nature, people and culture.
03 — We will be part of the change. Whatever it takes.
04 — We will tell the truth, the whole truth and nothing but the truth. Even if it hurts.
05 — We defend what we like with rigor. We express what we do not like with humor.

Mud Jeans
Why we are here:
‘The circular economy is an amazing concept. We can continue to produce beautiful things without destroying our planet.’
A world without waste
Being mindful of nature and people is a necessity. We envision a future in which the fashion industry finds a way of producing and consuming that does not stand in the way of our enjoyment nor that of future generations.
Circular design
We take the most popular and dirty fashion item in the world, a pair of jeans, and produce it in a circular way without losing a timeless sense of style.
Circular economy.
We are always busy improving our products. Our goal is to make our products 100% circular. In 2020 we want to launch the sample of a pair of jeans made from 100% recycled cotton.
Fair Factories.
By producing consciously, we directly create a safer and healthier working environment for our colleagues in the factories. In 2020 we want to have conducted a new social audit.
Positive Activism.
With a smile on our face, we tell the world about how our innovative production techniques will change the world for the better. We aim inspire others to start walking the talk. By 2020 we want to have influenced even more people, universities, and companies.
https://mudjeans.eu

Komodo
“Contemporary style with respect for people and planet
Like you, we believe the simple actions we make today can have a huge and positive impact on the future.
We also understand that finding ways to live more sustainably can be difficult and often, when we try to act more responsibly it seems to limit our choice. That’s why at Komodo we've been creating and perfecting our range of affordable, on trend eco fashion for 30 years.
It’s a privilege of our society to dress in comfort and style. It is the responsibility of designers to make that style fairly and sustainable for those who work on it.
Our small but efficient team are based in north London, designing collections with just the right balance of contemporary and timeless style. Sourcing the finest quality natural fibres and innovative eco fabrics, to provide a tangible alternative to the culture of fast fashion that has become so prevalent today.
We trade fairly with factories in Nepal, China, Indonesia and Turkey which, our designers visit regularly and work closely with the myriad of talented people who bring their ideas to life.
The clothes we produce are high quality, easy fitting wardrobe essentials, that are sure to become firm favourites you will want to wear again and again and again...
Along the way we have supported numerous environmental and social projects at home and in the countries where we manufacture. From sheltering London's homeless to building schools high in the Himalayas and reforestation programs on the side of volcanos.
Komodo is GOTS certified, a partner brand of the ETHICAL FASHION FORUM and supports the FASHION REVOLUTION movement.”

Ecoalf
WE BELIEVE IN CREATION TROUGH TRANSFORMATION
Vision: stop using natural resources in a careless way.
Mission: create the first generation of recycled products with the same quality and design as the best non-recycled.
COMPROMISE
With the planet, with the environment and with people. With ourselves, our companions and all the people that work with us: providers, collaborators…
COHERENCE
In what we do and what we say. In how we do it and how we tell it. Always with a single, unilateral message that transmits our compromise and our values.
TRANSPARENCY
Transparency guarantees this coherence and gives us credibility as a brand to third parties, but most importantly to our clients. Transparency implies being able to tell everything we do and how we do it, but to say it, we have to first analyse our brand internally to know our processes and the impact we generate.

Monkee Genes
Superior denim and apparel, carefully sourced and conscientiously made.
In 2006 Monkee Genes was born out of frustration of the denim market, wanting to offer something fresh, vibrant and youthful, with an eco and ethical conscience. Brand founder Phil Wildbore wanted to prove that there is such a thing as looking fashionable whilst supporting sustainability. Fast forward to 2019 and the brand has grown in to an ethical fashion destination, with all of our garments made in GOTS Certified factories.We work hard to protect the people who make our clothes, working closely with our factories to ensure safe working conditions and a decent living wage. Our commitment to ethics paired with a innovative fits offers a point of difference to the denim market. All organic, all ethically produced, all fairly made!

Seasalt
“We invest time and energy in building lasting partnerships with our suppliers. Sharing common values in the way we approach business and treat others matters to us.
Whether it’s looking after our people here in Cornwall or overseas, respecting workers’ rights is vital; membership of the Ethical Trading Initiative (ETI), together with our internal Compliance and Ethics team, makes sure all our suppliers commit to the ETI’s base code of practice.
Our Production Standards Manual requires all our suppliers to commit to high standards of animal welfare. We only source leather and suede that is a by-product of the food industry, where animals have been treated in a humane way, and we work with a number of Leather Working Group accredited tanneries. Our wool yarns are sourced from farms who do not practice mulesing, and we only use responsible harvesting methods such as clipping and shearing. We do not use Angora in our products.
All our manufacturing decisions are driven by a desire to make our supply chain as sustainable as possible. All our collections are designed in Cornwall and our primary manufacturers are based in India, Turkey, China, Vietnam and Bulgaria, while our footwear is largely made in Spain and Portugal. We work with trusted suppliers, and commit to long term, mutually beneficial relationships to ensure the best quality product alongside an in-depth understanding of each supplier and their facilities. The country of origin is clearly stated on each product label, and in the online product details. We support UK manufactured product where possible and sell Leach pottery, Trevarno Skincare and James Chocolate, which are all produced in the UK.”

Finisterre
SUSTAINABILITY
For over 15 years we’ve made hardy products that are fit for purpose and cause as little environmental impact as possible. Sustainability is a part of who we are, it’s our way of life. It’s not PR. It’s not good marketing. It’s in our DNA. From farm, to factory, to Finisterre; we are proud to do things differently.

Birdsong
All the women we work with are paid a London living wage, or choose to donate their revenue back to the charities that support them. They also work in the comfort and safety of their women’s group or charity. That often means they’re around counsellors, friends and professional mentors.
Fashion is more polluting than all international flights combined. Naturally, being a tiny company means we guzzle less energy than most giant corporations. However, we know we can always improve.
We have a partnership with Traid so that we can make garments out of perfect, second hand fabrics that would otherwise go to landfill. We also try to use organic, natural and sustainable fabric options where we can, and manufacture most of our products with UK women’s groups to cut down on air miles. We’re pretty good at taking the recycling out too.

Kings of Indigo
“When Tony Tonnaer founded the Kings of Indigo company eight years ago, his objective was clear; to produce clothing in a sustainable way both socially and environmentally, without compromising on quality. He believed that neither sustainability nor quality had to be sacrificed in order to make beautiful garments. Since then, what it means to be 'sustainable' has evolved and become more intricate, and the future promises further changes.
Kings of Indigo positions itself as a pioneer in this ever-changing sustainable fashion world, innovating with materials and sustainable production methods, constantly exploring how to reduce the impact on the planet and people; every garment made with a conscious.
Kings of Indigo brings the best of both worlds in denim; the minimalistic beauty of pure, Japanese denim and the tough characteristics of the classic, American blue jeans. All Kings of Indigo garments are designed to last long; quality wear for the next era.”

Storybook Organics
Each piece is handmade with Love. From woodland-themed bonnets to simple sleepers, Storybook Organics offers fairytale creations in organic cotton, linen, and hemp.

Sanchos
We aim to curate affordable collections for our customers, we believe that it shouldn't cost the earth to wear sustainable fashion. Our collections may cost more than fast fashion retailers, but this cost is the result of ethically made pieces by fairly treated garment workers. Sustainable fashion will therefor cost more because it is fair, which is at the heart of our business.












